Lebara Mobile
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Lebara Mobile (part of the Lebara Group) is a telecommunications company which operates services in many European countries using the MVNO business model. The current countries of presence are Australia, Denmark, Netherlands, Norway, Spain, Sweden, Switzerland, and the UK[1][2].
The primary target customer base are the ethnic and immigrant populations of the countries in which they operate. The mobile product is a basic talk and text service, but with low cost calling to international destinations.
[edit] Company Information
Lebara generates annual sales in excess of €162 million operating as a provider of international wholesale minutes and as a virtual mobile operator (MVNO).
The following industry recognitions have been awarded to Lebara:
- 'Innovative Service' in the 2009 Mobile News Awards, for the international SIM card product.
- The ‘Fast Track 100 listing’, produced by the Sunday Times in 2006, ranked Lebara as the fourth fastest-growing private company in Great Britain.
- In 2007 Real Business Magazine placed Lebara in both its Hot 100 and Top 50 to Watch in Mobile listings
- In 2008 Real Business Magazine placed Lebara in their Hot 100 listing for the second year running
- The judges in the 2008 Mobile Awards voted Lebara Mobile “Best Newcomer” to the UK market
[edit] References
- ^ Wray, Richard (October 30 2007). "Vodafone calls up economic migrants". The Guardian. http://www.guardian.co.uk/technology/2007/oct/31/vodafonegroup.mobilephones?gusrc=rss&feed=technology. Retrieved on 2008-08-31.
- ^ Wray, Richard (October 31 2007). "Vodafone partners new Sim-only service aimed at immigrants". The Guardian. http://www.guardian.co.uk/technology/2007/oct/31/vodafonegroup.mobilephones?gusrc=rss&feed=technology. Retrieved on 2008-08-31.
